Marketing research process.

1. Develop a project schedule clearly specifying the deadlines for the different steps.

2. Explain how the teams will be evaluated.

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3. One or a few students should be selected as project coordinators

1. Define marketing research. What are some of the note- worthy aspects of this definition?

2. Describe a classification of marketing research and give examples.

3. Describe the stepts in the marketing research process.

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