Visit the following website. Identify the primary message strategy, appeal, and execution used. Evaluate the quality of the website based on message strategy, appeal, and execution. Do the sites utilize a spokesperson? If so, who is it, and which type is he or she? Evaluate the spokesperson in terms of the components of credibility.
a. Bape (bape.com/index)
b. Dr. Martens (www.drmartens.com)
c. Urban Outfitters (www.urbanoutfitters.com)
d. Zalando (www.zalando.co.uk)
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