Firm’s ability to grow

Think about four different types of company you patronize (e.g. public transportation, bank, restaurant, hairdresser, etc.), and reflect upon the following three questions:

(i) Are you satisfied/delighted with this provider and why/why not?

Don't use plagiarized sources. Get Your Custom Essay on
Firm’s ability to grow
Just from $13/Page
Order Essay

(ii) Are you also loyal to these companies and how do you show this loyalty behaviour and

(iii) Are you showing any type of customer engagement behavior (such as WOM) towards these companies?

The Net Promoter Score is a simple and useful metric to capture loyalty intentions and get an indication of the firm’s ability to grow, but firms might benefit from looking at other metrics as well to gain a better understanding of their ability to grow.

What kind of metrics would you use to better understand the ability of a service firm to grow?

Place Order
Grab A 14% Discount on This Paper
Pages (550 words)
Approximate price: -
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Try it now!

Grab A 14% Discount on This Paper

Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.