Data warehousing and analytics

1. The current trends in hardware/software technology make data warehousing feasible. Explain with some examples how exactly technology trends do help.

2. For an airline company, how can strategic information increase the number of frequent flyers? Discuss giving specific details.

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You are the IT director of a nationwide insurance company. Write a memo to the executive vice president explaining the types of opportunities that can be realized with readily available strategic information.

You are a senior analyst in the IT department of a company manufacturing automobile parts. The marketing VP is complaining about the poor response by IT in providing strategic information. Draft a proposal to him introducing the concept of business intelligence and how data warehousing and analytics as part of business intelligence for your company would be the optimal solution.

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