Business Case study ( the hill-rom transformation journey)

Hill-Rom was transforming from its traditional lines of business to a company that was leveraging data to ensure patient safety and satisfaction.

  • 1-How does the HILL-TOM transformation journey change the way the company is operating?( explain how they change from 1929 to 2017 and why they need to do the change )
  • 2-“We just can’t afford to get rid of the old and we cannot just jump 100% into the new. How we keep that balance is challenging.”  Reflect on this quote using course’s readings already discussed in class.( Building Scalable Business Models)”How an organization interacts with its environment to define a unique strategy, attract the resources and build the capabilities required to execute the strategy, and create value for all stakeholders“In a product business model, firms create value by developing differentiated products for specific customer needs, and they capture value by charging money for those items. In a platform business model, firms create value primarily by connecting users and third parties, and they capture value by charging fees for access to the platform.” “Platform models bring a shift in emphasis – from meeting specific customer needs to encouraging mass-market adoption in order to maximize the number of interactions (the network effects of connecting many users and third parties).”
  • 3-If you had the chance to interview Sue-Jean Lin, Chief Information Officer, what would you want to know?

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