1. Compare how the goals of information systems may differ if driven by the CEO, CIO, customer service, or equally by all business areas?
2. How did joining the dealerships with a common data network help Volvo Cars Belgium improve customer satisfaction?
Yansha has raced to catch up with the latest information systems and technologies, but remains a local Chinese business. What might Yansha’s next move be in order to increase its revenue? How might that move be most successfully taken?