Marketing – Event Management


DETAILED INSTRUCTION IS ATTACHED IN THE FOLDER.  This final assessment helps to evaluate your understanding of the course materials (all up to Week 9). This is an open book assessment; that is, you can refer to your notes and readings about each of the topics covered in class (attached in document Week 1-9, except Week 6). This report should be about 2,000 words (excluding references and appendices) in the format of a Harvard/APA referencing style.


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